South West Wholesale is celebrating 4 decades of excellence by ensuring that customers continue to receive the high standards they have come to expect.  A new look trade counter is part of the ongoing investment to deliver the latest products at competitive prices, backed with expert knowledge from the company's dedicated staff.

Company founders Jim O'Sullivan and Brendan King took a huge leap of faith in March 1979 when they decided to set up on their own and it has clearly paid off, with Southwest Wholesale continuing to flourish.

Jim's sons Jamie and Mark are also part of the growing business, Jamie is the General Manager and Mike is the purchasing manager.Mike also looks after the company involvement with the Irish Electrical Buying Group (IEBG).